Guest contributor: Shelby Jones, ISPA Public Relations Manager

If getting a friend request from the girl who used to torment you in high school or an update every time some goes to the grocery store isn’t your style, it doesn’t mean you still can’t take advantage of social media. While Facebook and Twitter all have their merits, they aren’t for everyone.  The strictly business social networking site LinkedIn can connect you with colleagues, businesses and even land you a job.

For spas and other businesses LinkedIn can be a very valuable tool for networking and keeping up with your current and prospective customers. Below you’ll find dos and don’ts for using this social media tool.

Like what you’re clicking? If you’re in the spa industry, we encourage you to become a member of our partner ISPA, the International Spa Association; weekly e-mails with pointers like these are just one small part of the package to help you succeed!

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