Warning ladies… you may be wondering why your man has tossed out his razor. Well, a liquor company has launched a movement called “No Shave November.” Contestants submit their manliest beards in order to win. The prize?  Bragging rights and the party of a lifetime with friends. Oh the things men will do for some free beer…

We’ve seen athletes keep the beard during the playoffs in hopes of swaying the sports gods in their favor. One particular athlete garnered lots of attention for his grizzly beard: Brian Wilson of the San Francisco Giants. The Giants went on to win the World Series in 2010… was it the beard? We’ll never know…

AND THAT’S NOT ALL that’s happening this month. Maybe it’s not a full on grizzly bear face your man is growing… perhaps it’s just a creepy looking Fu Manchu on his upper lip? The explanation for that is that this is also Movember. This time for charity – men are growing out their ‘staches for prostate cancer research and other causes.

The good news: it’s only a month. Hmm… wonder what our man would say if we didn’t shave for a month? Or if we skipped our lip-threading appointment this month? That’s right boys – be afraid… be very afraid!